Week 3 - Web 2.0

In Week 3, we discussed Web Technology. Web 2.0 is taking the internet by storm. It is associated with information sharing and is commonly used on sites like, Myspace and Twitter. A Web 2.0 site allows its users to modify the content of the website and interact with other user while online. A 2.0 site differs from another type of site because it is interactive while a 1.0 site just has information and does not provide the audience with a way to communicate their thoughts.

Networking is a huge part of Advertising. Meeting people and making connections is key to be successful in this field. Since we all know that technology is changing fast it is also just as important to be able to communicate quickly. Web 2.0 allows an advertisers to connect and chat directly with a client to solve any issues that may arise when developing a campaign.



This video discusses how Web 2.0 is helping business and changing it for the better.